If you’ve always wanted to take a peek behind the curtain at Tröegs, then look no further than our award-winning Guided Production Tour. And it just so happens that for the third consecutive year, we’ve earned the top spot in the 10Best Readers’ Choice Awards conducted by USA Today. How cool is that?!
“Back in the early days, Chris and I used to give brewery tours every Saturday,” says our brewmaster and co-founding brother John Trogner. “It’s amazing to see how our tour has evolved over the years. Our tour guides are super passionate about our beer and love explaining why we do things the way we do here at Tröegs.”
When you book a guided tour, you’ll follow in the footsteps of our brewers through the mill room, brewhouse deck and fermentation cellars. You’ll also get a taste of green beer (a brewer’s term for beer that hasn’t fully fermented), feel the chill of our 38-degree hop cooler, hear the noisy clatter of our lightning-fast packaging lines, and enjoy the quiet magnificence of the Splinter Cellar – our wood-aging dream space.
Every tour includes a welcome beer of your choice, samples along the way, and an exclusive take-home souvenir glass that you can’t get anywhere else… not even in our General Store!
When you book a tour on a Friday, we’ll take you on a deep dive of our Research & Development brewhouse we call the Scratch Lab. This tiny 3-bbl brew system is where we do the work needed to understand the “why” at the intersection of ingredients, technique and flavor. You’ll even get to taste an exclusive small-batch R&D beer right from the source!
“So much fun and learned a lot. Definitely worth it,” says one recent guest. “If you enjoy brewery tours, this is a must,” raved another.
So, what are you waiting for? Book your Guided Production Tour now and see for yourself why we’ve got the best tour in the business!
